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+49 231 7551 Send e-mail TU Dortmund University, in accordance with section 2 (1) sentence 1 in conjunction with section 1 (2) sentence 1 no. 5 of the Higher Education Act of the State of North Rhine-Westphalia [...] data mining purposes, please contact GEMA, Munich. Responsibility for content pursuant to section 18 (2) State Media Treaty ( Medienstaatsvertrag , MStV): Sven Buijssen TU Dortmund University ITMC Otto-Hahn-Str …

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+49 231 7551 Send e-mail TU Dortmund University, in accordance with section 2 (1) sentence 1 in conjunction with section 1 (2) sentence 1 no. 5 of the Higher Education Act of the State of North Rhine-Westphalia [...] data mining purposes, please contact GEMA, Munich. Responsibility for content pursuant to section 18 (2) State Media Treaty ( Medienstaatsvertrag , MStV): Matthias Heise Faculty (Dept) of Humanities and Theology …

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+49 231 7551 Send e-mail TU Dortmund University, in accordance with section 2 (1) sentence 1 in conjunction with section 1 (2) sentence 1 no. 5 of the Higher Education Act of the State of North Rhine-Westphalia [...] data mining purposes, please contact GEMA, Munich. Responsibility for content pursuant to section 18 (2) State Media Treaty ( Medienstaatsvertrag , MStV): Sascha Kersting Chair of Embedded Systems TU Dortmund …

Madeleine Jendernalik

transition DFG Priority Programme 1984 : Hybrid and Multimodal Energy Systems – Coordination of the 2nd Phase Teaching Activities Supporting lecture „Einführung in die Elektrizitätswirtschaft (EEW)“ in [...] Development Goals (SDGs) mit dem Stromverteilnetz, Feb. 2026 Literaturbasierte Analyse und Bewertung von CO2-mindernden Maßnahmen in der Lieferkette von Betriebsmittelherstellern, Jun. 2025 Literaturbasierte Analyse [...] n gemäß IEC 61850 unter Einbezug von Verriegelungsfreigaben, Apr. 2026 Analyse und Vergleich der CO2-Bepreisungssysteme und deren Anwendung in verschiedenen Regionen, Oct. 2025 Untersuchung der Resilienz …

B2B High-Tech Start-Ups: When Sales Work — and When Marketing Becomes More Important

results show that the right balance between marketing and sales is crucial. In early development stages, B2B high-tech start-ups particularly benefit from investments in personal sales: direct interaction with [...] customer segments and scale further growth. For the study, the researchers followed more than 300 B2B high-tech start-ups over a period of 20 months, including companies from industries such as IT, software [...] “The Different Effects of Mass-Media Marketing and Personal Sales Budgets Across the Life Cycle of B2B High-Tech Start-Ups” by Arnd Vomberg (HEC Paris), Maximilian Friess (Neu-Ulm University of Applied …

The role of marketing and sales in B2B high-tech start-ups

Alavi and international research partners examined the importance of marketing and personal sales in B2B high-tech start-ups and how their impact changes over the course of the company's life cycle. The study [...] and generate further growth. The empirical basis of the study is a long-term study of more than 300 B2B high-tech start-ups from sectors such as IT, software, cybersecurity and biotechnology. Over a period [...] "The Different Effects of Mass-Media Marketing and Personal Sales Budgets Across the Life Cycle of B2B High-Tech Start-Ups" by Arnd Vomberg (HEC Paris), Maximilian Friess (Neu-Ulm University of Applied …

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+49 231 7551 Send e-mail TU Dortmund University, in accordance with section 2 (1) sentence 1 in conjunction with section 1 (2) sentence 1 no. 5 of the Higher Education Act of the State of North Rhine-Westphalia [...] data mining purposes, please contact GEMA, Munich. Responsibility for content pursuant to section 18 (2) State Media Treaty ( Medienstaatsvertrag , MStV): Theresa de Almeida Pereira Emil-Figge-Str. 68 44227 …

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+49 231 7551 Send e-mail TU Dortmund University, in accordance with section 2 (1) sentence 1 in conjunction with section 1 (2) sentence 1 no. 5 of the Higher Education Act of the State of North Rhine-Westphalia [...] data mining purposes, please contact GEMA, Munich. Responsibility for content pursuant to section 18 (2) State Media Treaty ( Medienstaatsvertrag , MStV): Dr. Joachim Kreische Universitätsbibliothek Dortmund …

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755 7557 Send e-mail TU Dortmund University, in accordance with section 2 para. 1 sentence 1 in conjunction with section 1 para. 2 sentence 1 no. 5 of the Higher Education Act of the State of North Rhi [...] purposes, please contact GEMA, Munich. Editorial Responsibility Responsible according to section 18 para. 2 of the State Media Treaty (MStV): dekanin.wiwi@tu-dortmund.de The Dean Technical Responsibility webadmin …

Promotionsvortrag von Nicola Thiering

verhalten von Eisen unter Hochdruckbedingungen des unteren Erdmantels anhand von Experimenten an Fe2O3 und eisenhaltigen haplobasaltischen Gläsern. Mittels Röntgenemissionsspektroskopie, resonanter Rö [...] -Spektroskopie werden Änderungen von Spin-Zustand, Valenz und lokaler Koordination bestimmt. Für Fe2O3 zeigt sich, dass die Entwicklung des Spin-Zustands eng mit strukturellen Phasenumwandlungen verknüpft [...] Temperaturen bildet sich die Phase Fe25O32 , wobei das Elektronenverhalten durch das Nebeneinander von Fe2+ und Fe3+ in unterschiedlichen Koordinationsumgebungen bestimmt wird. Der Spinzustand wird somit primär …

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Madeleine Jendernalik

B2B High-Tech Start-Ups: When Sales Work — and When Marketing Becomes More Important

The role of marketing and sales in B2B high-tech start-ups

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Promotionsvortrag von Nicola Thiering